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Lung cancer is the forgotten cancer. It is under funded, under researched, and under supported. It will kill more than 160,000 Americans this year. The Lung Cancer Foundation of America is desperately needed...
"Hope is the thing with feathers
That perches in the soul.
And sings the tune
Without the words,
and never stops at all."
Emily Dickinson
OPI is ReLaunching BreatheLIFE
OPI's co-founder, Suzi Fischmann, attended a LCFA friendraiser in May 2008 and was so moved by the stories of lung cancer survivors, families and researchers that she and her awesome team at OPI decided to help. The result is a custom designed a beautiful sheer opalescent silvery blue nail lacquer.
| BreatheLIFE |  |
- Through their distributors, OPI is once again promoting BREATHELIFE with an 8-bottle salon display.
- In the spring of 2009, OPI first introduced BREATHELIFE by placing full page advertisements featuring BREATHELIFE and the facts about lung cancer, in popular publications such as In Style, More, Ladies Home Journal, Town & Country, and Redbook.
- OPI made a generous cash donation to Lung Cancer Foundation of America.
Thank you to OPI Products, Inc
for continuing to promote lung cancer awareness and research!
Your generosity is amazing and will go a long way toward finding a cure!!!
YOU CAN HELP!!!!
- 1.
- Salons can hold LUNG CANCER SALON DAYS and display the OPI Lung Cancer display case with the BREATHELIFE nail lacquer.
- 2.
- Ask your salon to donate a percentage of the sale of BREATHELIFE to LCFA from customers who use the BREATHELIFE color with their manicure.
- 3.
- Salons can agree to ask customers if they would like to donate $1.00 to LCFA for lung cancer research with each purchase of a bottle of BREATHELIFE.
- 4.
- Salons can offer manicures and/or pedicures for lung cancer patients at 50% off when using the BREATHELIFE nail lacquer, asking for a donation to be made to the LCFA.
- 5.
- Imagine a lemonade stand concept only the product is nail polish! The polish stands can be set up anywhere and the service is to polish your nails with BREATHELIFE. The price is a donation to LCFA. Anyone can do it, kids, friends, families, groups, companies, etc! LCFA will supply you with everything you need except the actual stand!
- 6.
- If your local salon is not carrying BREATHELIFE, then ask them to order it by contacting their distributors. If their distributor is not carrying it, then have them go directly to OPI!